Let’s talk about marketing

Couple of websites that might be worth a look to learn more about all aspects of marketing:

Getin2marketing  is an online careers resource from the CIM (Chartered Institute of Marketing). There is a marketing a-z glossary of industry specific jargon so you get to know your adopter categories from your AIDA and your yappies from your zuppies! There are also ten links to further explain the basics of marketing including ‘how to define your unique selling proposition’, ‘how to achieve an effective promotional mix’ and ‘how to plan marketing communications’.

and

U-Talk Marketing Information and news for marketers, by marketers. Covers digital, advertising, PR, sales promotion, media, strategy, direct marketing, point of sale, client relationship management marketing news, marketing analysis and selection of marketing related blogs.

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